Expert Fashion Business Consulting to Launch and Grow Your Brand

Tailored Guidance for Designers and Entrepreneurs to Transform Ideas into Successful Fashion Brands

“Only 45% of fashion brands survive their first 2 years. Only 5% last 5 years.’’

— Business Insider

Our consultancy specialises in business strategy, financial planning, and growth solutions for fashion entrepreneurs and brands. Whether you’re launching a new venture or scaling operations, we’ll help you create a profitable, sustainable business model.

  • Aspiring Entrepreneurs:
    Develop a solid business plan, create financial projections, and prepare for a successful launch in the competitive fashion industry.

  • Growing Brands:
    Streamline operations, optimise cash flow, and create scalable strategies to boost profitability and achieve long-term success.

  • Established Businesses:
    Address challenges in cost management, operations, and scaling to expand into new markets while maintaining financial stability

How We Help Fashion Entrepreneurs Build Successful Brands

Fashion Business Consulting for Startups and Established Designers

Whether you're launching your first collection or scaling your existing brand, our expert consulting services provide the strategy and support you need to succeed in today’s competitive fashion industry. From product development and sourcing to marketing and sales growth, we help you build a strong foundation for lasting success.

Overcome Key Challenges in Fashion Brand Development and Sustainable Manufacturing

Launching or growing a successful fashion brand comes with unique challenges; from finding the right suppliers to managing costs and timelines. These obstacles can seem overwhelming, but with expert guidance, you can overcome them and position your brand for success.

Standing Out in a
Competitive Market

The fashion industry is saturated, making it harder to stand out. We help you craft unique brand stories, build clear unique selling propositions (USPs), and position your business to attract the right customers and build loyalty.

Avoiding Unexpected
Costs

Budget overruns and hidden costs can derail your fashion business before it takes off. We help you plan smarter with precise budgeting, waste reduction strategies, and transparent cost management
so you stay in control.

Finding Ethical and
Reliable Manufacturers

Sourcing high-quality, ethical manufacturers can feel overwhelming in today’s global supply chain. Our trusted network of sustainable suppliers ensures your brand values align with the quality and ethics your customers expect.

Managing Delays and Staying on Schedule

Production delays can disrupt your launch plans and cost you sales. Our proven strategies streamline communication with manufacturers, improve workflow efficiency, and on-time delivery for your collections.

Balancing Sustainability
with Profitability

Integrating sustainable practices shouldn’t mean sacrificing profit margins. We’ll show you how to source eco-friendly materials, optimise production processes, and create sustainable designs that keep your brand profitable and your customers loyal.

Translating Design Vision
into Reality

Many fashion entrepreneurs struggle to ensure their creative ideas are perfectly executed in production. We bridge the gap between your vision and reality by connecting you with ethical manufacturers and expert production teams, ensuring your designs come to life without compromise.

Meet Sofia Athanasiou – Fashion Business Consultant and Sustainability Expert.

Call me Sofia. I’m an entrepreneur, fashion business consultant, and sustainability advocate with over a decade of experience in helping fashion brands succeed. Armed with an MBA and a Master’s in Finance, I specialise in sustainable fashion manufacturing, business development, and marketing strategies tailored to designers and entrepreneurs like you.

  • 10+ Years of Industry Expertise:
    In sustainable fashion manufacturing and business development working with brands across the globe.

  • 500+ Successful Projects:
    I’ve overseen the production of designer handbags and small leather goods, ensuring quality, sustainability for fashion brands.

  • Operations Leadership:
    As Co-Founder & the Operations Director of a European facility with capacity of over 2,000 units per month, I know what it takes to streamline production and meet deadlines.

  • Extensive Networks:
    I work with a wide range of trusted sustainable material suppliers and technical designers to bring your creative vision to life.

  • Fashion Sustainability Advocate:
    As an ambassador for sustainable fashion, I’m passionate about helping brands adopt ethical practices while maintaining profitability.

The journey of an entrepreneur is full of challenges, but with the right guidance, it doesn’t have to be overwhelming. If you’re serious about building a successful fashion business, I’m here to help you every step of the way.

Speaking of challenges, to those who are curious, my surname is pronounced
Ah-tha-na-see-ou.

I look forward to meeting you.

Avoid Costly Business Mistakes and Create a Profitable Fashion Brand

Running a fashion brand can be costly if you don’t have the right strategies in place. From overspending on production to missed growth opportunities, these mistakes add up quickly. Our clients save an average of £30,000 by implementing tailored business strategies, optimising cash flow, and streamlining operations.

Here’s how we help you avoid costly mistakes:

Financial Oversights

We help you create accurate budgets, financial forecasts, and cash flow plans to prevent unnecessary losses and improve profitability.

Scaling Without a Clear Plan

Expand your brand sustainably by developing scalable business models and strategic roadmaps tailored to your goals.

Operational Inefficiencies

Streamline your operations to reduce costs, optimise supply chains, and improve production efficiency.

Missed Market Opportunities

Identify untapped revenue streams, new market segments, and growth opportunities to position your brand for long-term success.

Ineffective Marketing Strategies

We help you maximise ROI by aligning marketing campaigns with your target audience’s needs.

Tailored Consulting Packages for Strategic Growth and Profitability

1-Hour Session

£99

Gain expert insights and actionable strategies to address immediate business challenges in a focused 1-hour session.

Multi session packages

from £250

Engage in multiple sessions designed to develop comprehensive strategies for scaling, financial optimisation, and market expansion.

+ continuous online support between meetings

Popular

Start-Up and Launch
Mentoring Program

£2,999

Business Plan Development and Execution

Participate in a 9-week intensive one-on-one online program focused on developing and executing a robust business plan, financial forecasting, and strategic initiatives to build a profitable and sustainable fashion brand.

£333 per week

''Fashion is a two sided business – from one side its creativity and art, from another its business, strategy, manufacturing and a lot of numbers. To create a successful brand all the pieces of the puzzle have to be connected''

— Sofia Athanasiou
fashion business consultant

Individual 1 Hour Consultation

Guidance for beginners and brand owners from an experienced fashion business consultant

Multi Session Package

Dive deep into your fashion brand’s specific challenges. Get necessary clarity with expert guidance from your ‘on call’ fashion business consultant and a plan of action to overcome them.

Start-Up and Launch

Expert mentoring sessions to build knowledge, create a business plan for profitability and investment. Ongoing support and guidance from an experienced fashion business consultant.
 

“The fashion industry is made up of 20% creativity, with the remaining 80% manufacturing, finance, marketing, sales, and distribution—the business itself...”

— Sofia Athanasiou

FAQs

  • A fashion business consultant offers a range of services including manufacturing consulting, financial planning/optimisation, brand positioning, fundraising and strategic growth support, tailored to both startups and established fashion brands.

  • The 9-week mentoring program includes business plan development, basic financial planning, market positioning, and execution strategies, all tailored to the unique needs of your fashion brand.

  • Yes, for startups, our 'Start-up and Launch' program is the most suitable option. For established companies, we tailor the process to meet their specific needs. Book a free 30-minute consultation to discover the right solution for you.

  • A fashion startup consultant helps new brands by aligning design with production, selecting the right manufacturers, managing production timelines, and ensuring cost-effective solutions to avoid budget overruns

  • Clear communication is crucial. A fashion business consultant guides you through the process, ensuring your design vision is accurately conveyed and executed by the manufacturer. sampling

  • A free consultation allows you to assess your brand’s specific needs and understand how a fashion business consultant can support your goals, whether you're launching a new brand or scaling an existing one.

  • The right consulting package depends on your brand’s stage and specific needs. Options range from 1-hour consultations, where you can get answers to your specific questions, to in-depth sessions and comprehensive mentoring programs designed to support various aspects of brand development and growth.

  • A fashion business consultant implements strategies to streamline production processes, closely manage timelines, and address potential issues before they cause delays, ensuring your brand’s deadlines are met.

  • A fashion business consultant helps startups create a sustainable financial plan by providing budgeting strategies, cost management advice, and financial forecasting to ensure long-term profitability

  • With over a decade of experience, Sofia Athanasiou brings together a proven track record of success in fashion production and business, offering sustainable and strategic business practices tailored to every stage of your brand’s journey

  • Yes, Sofia Athanasiou can work with you if you're from another industry. She has worked with entrepreneurs and start-ups from a different niche showing very good results. You can book a free consultation or send an email to see if Sofia can help you.

Ready to turbocharge your brand?